London, 7th February 2022 – The global trading provider INFINOX has bolstered its reputation for market-leading customer service by launching a 24/7 instant support function that gives traders real-time access to help and information, whenever and wherever they want it.
Whether they invest through INFINOX’s online trading platform or its popular IX Social app, both existing and prospective users can now live chat instantly with the brand via their preferred messaging service – including WhatsApp, Facebook Messenger, Line and Telegram.
The service, which is powered by the omnichannel technology provider Conv.rs, works across multiple devices, meaning clients can use it on the go and at a time that suits them. Conversations are stored securely for compliance and continuity reasons – meaning users can continue a chat whenever they want without having to start from scratch.
Available 24 hours a day, seven days a week, the service enables users to get instant answers to their queries and talk to an agent if they wish. Because it works through encrypted messaging services, chats are secure and can be carried out both while the customer is logged in and trading, or when they’re on the move.
The launch of the service comes after INFINOX enjoyed strong growth in 2021, ramping up both its user experience and its behind-the-scenes trading infrastructure.
INFINOX’s global client numbers more than doubled (up by 117%) during 2021, with the brand’s IX Social app proving especially popular.
The mobile app, which launched worldwide in 2020, has proved a huge hit with Millennial and Generation Z investors, who between them account for 82% of users. Total trading volumes on IX Social in the second half of 2021 were up by 27% on the first six months of the year, with quarter-on-quarter growth hitting 85% in the final three months of the year.
The app, which is powered by MetaQuotes, the team behind the industry-leading MT4 and MT5 software, puts the world’s financial markets at users’ fingertips while also enabling them to share their knowledge – and the fun – of real-time trading with an international community of investors.
The app has a live leaderboard showing the most successful traders, and users can opt to ‘auto-copy’ the trades of a user they admire.
“Ever since we launched in 2009, INFINOX has built its brand on integrity and trust – and providing first-class customer service is central to that. We pride ourselves on making ourselves available whenever and wherever our clients need us, and our new omnichannel chat capability makes it easier than ever for them to engage with us 24/7.
“Technology is an important part of our growth story too. We’re constantly looking for innovative ways to bring the excitement and power of real-time trading to a new generation of investors. Our IX Social app makes trading a social…